DIAC’s Approach to Online Engagement Gets Noticed
The Department of Immigration and Citizenship’s national communications manager, Sandi Logan, showed off some of the online arsenal DIAC has employed over the last four years at the recent Government 2.0 Conference.
During his presentation Mr Logan spoke about the Department’s use of social media to distribute their messages using platforms such as their ImmiTV channel on YouTube. DIAC also utilises (a Wieck) Online Newsroom to provide broadcast material for newspapers, radio and TV.
“The extensive and innovative use of technology has provided DIAC with platforms for enhanced internal communications and engagement and with external stakeholders particularly the media,” he said.
A review by Government News can be found here http://www.governmentnews.com.au/2010/11/05/article/Government-agency-leverages-social-networking/QOVHPUDEVX
For more detailed information on DIACs approach see http://showcase.govspace.gov.au/221/immitv-and-no-to-people-smuggling/